Superside No-Hype AI Report

Research report from Superside for enterprise creative teams examining GenAI's measurable impact on production and creative quality. It argues for pragmatic adoption (custom image models, Figma integrations, and AI-driven video workflows) to reduce turnaround and cost. Evidence includes 5,000+ AI projects, ~40% average design-time reduction, $4.5M saved, and custom models achieving up to 10x faster creation